In a world driven and energized by storytelling and molded by media, Emerson College combines intellectual exploration with professional preparation to help ambitious, independent-minded artists and communicators of every background become a creative force in fields that shape our society, culture and future. At Emerson, your voice matters.
As the future of marketing continues to evolve, being adaptable and well-rounded is a distinct advantage. Emerson College’s online Master of Arts in Marketing program connects the art of storytelling and the science of analytics. With this degree, you emerge as a savvy, holistic digital marketing pro who strategically connects creative storytelling with analytics to push the boundaries of marketing and shape our society and culture for good.
Our online programs are delivered in alignment with our dedication to social responsibility, ethical decision-making, and creative expression. A human-focused approach to marketing is woven into our brand—we prioritize ethical, culturally aware practices and audience empathy throughout the customer journey.
How will you bring your brand into the world?
Become a creative force in modern marketing
Get your free guide about our online programs created for the modern marketer. Learn more about:
Five foundational marketing courses plus three additional courses from any of the three specializations can be combined for the full master’s degree. The Digital Marketing core curriculum and the three specializations are also offered as standalone graduate certificates. Choose from these in-demand specializations designed to prepare you for some of the fastest-growing roles in marketing.
Emerson College is internationally recognized as the nation’s premier institution of higher learning devoted to communication and the arts. Energized by engagement with the creative life of Boston, Los Angeles, and the Netherlands, our students are independent minds from diverse backgrounds who develop their own personal voices and expertise in varied professions.
The Emerson's approach to learning has always been compelling—you learn by doing. You’ll find our intellectually challenging studies are an opportunity to learn and deepen your craft.
Our goal has remained constant—to equip students to explore the power of human communication, generate ideas, and be a creative force for change. Our students are creative thinkers and doers who develop their personal voice and expertise in professions that profoundly shape society and culture in the 21st century.
Emerson College educates students to assume positions of leadership in communication and the arts and to advance scholarship and creative work that brings innovation, depth, and diversity to these disciplines.
This mission is informed by core liberal arts values that seek to promote civic engagement, encourage ethical practices, foster respect for human diversity, and inspire students to create and communicate with clarity, integrity, and conviction.
Our vision is to educate leading professionals in the arts and communication; to inspire generations of students to think boldly and creatively; and to make sure that all we do—as students, faculty, and staff—brightens the cultural, social, political, and civic life around us.
Underlying and infusing all we do are these inspiring, non-negotiable values:
Respect and equal treatment for all people of all backgrounds, orientations, beliefs, and physical capabilities
Appreciation for diverse ideas and the free expression of them
Academic excellence informal settings, such as classrooms and libraries and in workshops, internships, labs, studios, and all other collaborative environments
Critical and creative thinking that inspires audiences; improves the arts and communication; and advances social justice, global responsibility, and environmental sustainability in our institution, communities, nation, and world
What Our Students Say About Emerson
We believe in the power of storytelling. These students share their stories about Emerson College—including ease of enrollment, career impact, and newly found confidence to thrive in their roles. What will be your story?
The enrollment was all completely online, I definitely had some questions; One was: “How do I make sure financing is in order?” Emerson was able to guide me through that process. Everything went so smoothly and that was really great.
Now over a year and a half later, I've received an incredible opportunity as the digital operations manager for an e-commerce skincare company. The knowledge I have gained and the connections I have made in the program are truly priceless.
When I looked at Emerson's classes, each one showed me that I would learn something new that I could use in my career.
I’m learning things that I use in my career daily. The way that I've thought about marketing has evolved through this program.
I truly believe that what I learned in this program will help me make a very large impact at the company, I work for and beyond and in my future endeavors as a small business owner.
It has also given me a newly found confidence, inspiration and excitement... It has allowed me to expand the way that I think and contribute to my teams.
Thanks to my admissions counselor and student success advisor, the enrollment experience was simple and informative. I was really nervous to begin because I haven't been in school in a really long time.
Meet Your Counselor
Begin your story as a creative force in marketing. Talk to an admissions counselor about our online Master of Arts in Marketing program or standalone graduate certificates.