Four Ways Storytelling Influences Branding and Marketing
Four Ways Storytelling Influences Branding and Marketing

Four Ways Storytelling Influences Branding and Marketing

“Storytelling is about two things; it's about character and plot.”

So says George Lucas, creator of the beloved Indiana Jones and Star Wars franchises. His films, avidly adored by millions of fans, champion his storytelling definition—one that applies not only to film but to storytelling in marketing as well.

Top 5 Marketing Jobs for 2023
Top 5 Marketing Jobs for 2023

Top 5 Marketing Jobs for 2023

The job market is constantly evolving, and it's important to stay aware of the industries and positions that are expected to see the most growth. Suppose you're interested in a career in marketing, especially in social media and digital PR. In that case, several jobs are projected to be in high demand in the coming years.

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