“Storytelling is about two things; it's about character and plot.”
So says George Lucas, creator of the beloved Indiana Jones and Star Wars franchises. His films, avidly adored by millions of fans, champion his storytelling definition—one that applies not only to film but to storytelling in marketing as well.
I’m learning things that I use in my career daily. The way that I've thought about marketing has evolved through this program.
"Before the program, I never got a chance to really think about things beyond media, such as messaging, community management, public relations or creative."
Who is the modern marketer and what do they do? This infographic will give insight to the ins and outs of being a digital marketer in 2020 and beyond.
As prospects for digital marketing careers grow rapidly, many professionals are finding that an online master’s in digital marketing and data analytics can be a powerful pathway to new career opportunities.
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